Journal :: Winsten, J.A. (1985). Science and the Media: The Boundaries of Truth. Health Affairs, 4(1), 5 - 23.

last updated: 2008-05-09 14:51:30

Abstract

In the fast-paced world of journalism, science writers are a special breed: well-trained, conversant in a wide range of health and medical subjects, and prepared at a moment’s notice to translate for readers the meaning of the latest technological breakthrough. In the last year, their calls to action have been Barney Clark, Baby Fae, and, most recently, Bill Schroeder. At the same time, though, they often are viewed within their profession as the backbenchers of big-time journalism, experts ‘in the scientific arcane whose subject mutter only occasionally merits page-one attention or prime-time television coverage. What drives these journalists? What pressures are they subjected to as they strive to unravel the mysteries of science for an interested public and advance their own careers? In a landmark study, Jay Winsten, director of the Office of Health Policy Information at the Harvard School of Public Health, set out three years ago to answer these questions in an examination of how news judgments are shaped by organizational, economic, and professional incentives in the news business. He bused his findings on interviews with science reporters and editors who are regarded as the best in the business. Winsten had impeccable credentials to undertake this project. He holds a Ph.D. in molecular biology from The Johns Hopkins University and has devoted considerable time to freelance writing for The Wall Street Journal, The Christian Science Monitor, and The New York Times. Winsten’s Office of Health Policy Information serves as a resource center for federal and state policymakers and for journalists. The next project in his research on the impact of the mass media on public understanding of science and health policy involves the development of a primer to help scientists work more effectively with science writers.

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